Running Free: An Organic Sports Bra That Finally Gets It Right!
Eco-Ethical Clothing, Guilt-Free Fashion Add commentsWomen runners rejoice! It’s finally here, an organic sports bra that not only feels great, but has a non-invasive pocket up front for your iPod (or for cash or credit cards). You can forget about those pesky (and sometimes itchy!) armbands for your mp3 player and now run with the freedom and comfort that comes from a sports bra that is made from 90% organic cotton.
Freedom! (Photo from Girlhabits)
Called “Mi-bra”, this eco-friendly sports bra is the brainchild of Carolina Baker, who as a regular marathon runner was not happy with the existing products in the market. Quoted in Eco-Chick, she explains the circumstances that led to the creation of Mi-bra.
Creator of Mi-bra, Carolina Baker
Photo from Girlhabits
“I was having chafing issues with my other sports bras and running with my music was becoming a nuisance because my armband kept sliding down my arm. I started putting my iPod in between my sports bra and tank top and it stayed put quite well. I started searching the internet for sports bras with pockets and couldn’t find any! That’s when I knew I had an idea I could run with (no pun intended) and so I did.”
And so Mi-bra was born!
Writing for Eco-Chick, Starre Vartan also points out that while this sports bra retails at an affordable 20$, the label behind the brand is a socially conscious one as well: “…a portion of the proceeds of the bra benefit Back on My Feet, a charity organization that uses running as a means to get homeless men and women back into jobs and school.”
Who says you can’t stay in shape, look good, be eco-friendly and help those in need at the same time!
(Photos from Treehugger)
Mi-bras can be purchased via the girlhabits.com website which is also a great site to find out more on its creator, Carolina and get her interesting insights into life.
“Remember those awe-inspiring moments you had as a kid? When you believed you could do anything, be anything, and that nothing could/would ever stop you? You CAN do anything, BE anything, and nothing IS stopping you. If you can overcome the mental hurdles that life throws at you, you CAN and WILL achieve your dreams.”(Carolina Baker)
Thank goodness Carolina followed her dreams. Women runners everywhere thank you whole heartedly!
Mi-bra has a facebook page, while those interested in the latest developments concerning the humble sports bra, should definitely check out the Garments Without Guilt blog post regarding a bra that could actually generate its own electricity–enough to recharge an ipod!
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